أثر الذكاء التنافسي في الأداء المصرفي : بحث استطلاعي لعينة من المصارف الأهلية

الملخص EN

The research aims to study the impact of competitive intelligence on the banking performance of a sample of private banks.

The competitive intelligence is the dose not stop the benefits of excellence in achieving just when the bank achieve its objectives but beyond that to reach creavatity in the achievement of these objectives in away that makes the bank a leader in the markets.

The research was chosen because of it significant impact on the strategic success of the banking sector.

Were distributed 90 questionnaire to three private banks (Middle East Investment Bank, Bank of Baghdad, Gulf Bank) and the results show that there is a close relationship and a strong impact between competitive intelligence in raising banking performance, Banks of research sample.