دور جودة الخدمات السياحية في تحقيق رضا الزبون : دراسة حالة : وكالة النجاح للسياحة و السفر-تيبازة

الملخص EN

This study aims to identify the Quality of tourism services provided by Agency of najah and the extent of customer satisfaction reported by detection of the dimensions and the criteria used for evaluation.

The results of the study showed the dimensions used by customers to evaluate the Quality of tourism services that reflect their level of satisfaction, where they were drawn in the form of the strengths and weaknesses.

The study provided a set of recommendations that would improve the efficiency and effectiveness of services provided by Agency and on improving the Quality of tourism services provided to customer