أبعاد الجودة و انعكاساتها في الخدمات المصرفية : دراسة استطلاعية في مصرف الخليج التجاري

الملخص EN

Quality is one of the most popular intellectual and philosophical concepts.

It hasattracted the attention of many researchers, academics, field and others.

The successof the unit depends to a large extent on the quality of its goods and services, whichleads to gain new customers and increase the profitability of the unit and enhanceits competitive position.

In order to achieve a high level of quality, the unit needs toproduce a good product or provide a highly satisfactory service to the qualitydimensions.

The unit provides high quality goods or services that satisfy customers.

Therefore, the current study focuses on studying these dimensions and measuringthe percentage of completeness of services provided by the bank.

Of it was