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Complex Characteristics of Multichannel Household Appliance Supply Chain with the Price Competition
المؤلفون المشاركون
المصدر
العدد
المجلد 2017، العدد 2017 (31 ديسمبر/كانون الأول 2017)، ص ص. 1-12، 12ص.
الناشر
Hindawi Publishing Corporation
تاريخ النشر
2017-03-13
دولة النشر
مصر
عدد الصفحات
12
التخصصات الرئيسية
الملخص EN
This paper studies the complex characteristics caused by the price competition in multichannel household appliance supply chains.
We consider a two-level household appliance supply chain system consisting of a manufacturer with an Internet channel and a retailer with a traditional channel and an Internet channel.
Each channel’s price-setting follows the bounded rational decision process in order to obtain the optimal profit or more market share.
Considering that the price competition often leads to the demand and order fluctuation, we also investigate the bullwhip effect of the multichannel supply chains on the basis of the order-up-to-inventory policy.
From the numerical simulation, we find a system in a chaotic state will suffer larger bullwhip effect than a stable system, and the manufacturer’s Internet channel is helpful to mitigate the bullwhip effect.
Our results provide some useful managerial inspirations for the household manufacturer and retailers.
Firstly, each channel should make their retail price with a suitable price adjustment speed in the stable region, and each time pricing cannot exceed the domain of attraction.
Secondly, the manufacturer can adopt a more radical pricing strategy in their Internet channel to mitigate the bullwhip effect.
Thirdly, the price adjustment should be reviewed and be appropriately reduced if the price adjustment is too large.
نمط استشهاد جمعية علماء النفس الأمريكية (APA)
Ma, Junhai& Lou, Wandong. 2017. Complex Characteristics of Multichannel Household Appliance Supply Chain with the Price Competition. Complexity،Vol. 2017, no. 2017, pp.1-12.
https://search.emarefa.net/detail/BIM-1142855
نمط استشهاد الجمعية الأمريكية للغات الحديثة (MLA)
Ma, Junhai& Lou, Wandong. Complex Characteristics of Multichannel Household Appliance Supply Chain with the Price Competition. Complexity No. 2017 (2017), pp.1-12.
https://search.emarefa.net/detail/BIM-1142855
نمط استشهاد الجمعية الطبية الأمريكية (AMA)
Ma, Junhai& Lou, Wandong. Complex Characteristics of Multichannel Household Appliance Supply Chain with the Price Competition. Complexity. 2017. Vol. 2017, no. 2017, pp.1-12.
https://search.emarefa.net/detail/BIM-1142855
نوع البيانات
مقالات
لغة النص
الإنجليزية
الملاحظات
Includes bibliographical references
رقم السجل
BIM-1142855
قاعدة معامل التأثير والاستشهادات المرجعية العربي "ارسيف Arcif"
أضخم قاعدة بيانات عربية للاستشهادات المرجعية للمجلات العلمية المحكمة الصادرة في العالم العربي
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