تقييم التوجه نحو صناعة المزايا التنافسية وفق مقاربة التحسين المستمر في الصناعات المتوسطة : بالتطبيق على بعض المؤسسات بسطيف

الملخص EN

In the contemporary business environment characterized by change and intense competition, continuous improvement is one of the most important approaches that entreprises adopt to the competitive advantages industry.

The main objective of this research is to assess the trend of medium industries towards adopting continuous improvement as an approach to the competitive advantages industry, by applying to some entreprises in Setif.

The results of the research showed that there is a positive and significant effect between adopting continuous improvement practices and the competitive advantages industry in the entreprises under study.