التسويق الاجتماعي عبر الفيس بوك لتوعية بوباء كورونا في الجزائر : دراسة وصفية تحليلية لصفحة الدكتور عيادة عبد الحفيظ

الملخص EN

This study aimed to identify the role that social marketing plays through social networks in raising awareness of the Corona epidemicTo achieve this goal, a sample of publications on health awareness against COVID-19 was analyzed on the official page of Dr.

AYADA Abdelhafid, After the semantic readings of the publications of the study sample; the results showed that the social marketing campaigns through the doctor's page had a great contribution to spreading health awareness against Corona epidemic