الصيرفة المستدامة كمدخل لدعم التحول الرقمي في القطاع المصرفي في ظل تداعيات جائحة فيروس كورونا 9-COVID

الملخص EN

The present study aimed to identify the concept of sustainable banking as a supportive mechanism for digital transformation in the banking sector, which can be used in light of the repercussions of the Corona virus (COVID-19) pandemic.

In recent times, which are related to its topic, the study found that the pandemic affected the performance of the banking sector, as it caused a sudden and unprecedented shift in consumer behavior towards financial products and services.

The pandemic also revealed the need to use digital financial services in the face of these transformations.

The necessity of adopting sustainable banking as a mechanism that supports the use of intelligence and financial technology applications in the banking sector, and is a good engine for effective and sustainable economic recovery and growth.