التواصل، التوعية الصحية و إشكاليات السياق : إطار تحسين فاعلية التواصل في مجال التوعية الصحية

الملخص EN

The following study aims to understand the process of communication in the field of health awareness, and highlight its roles in promoting or changing the health behavior of individuals, as it is considered in this regard as a cumulative and continuous process that goes beyond the task of communicating health knowledge to trying to change human health behavior that is molded by numerous unique circumstances and factors that impact its choices & attitudes towards the outcomes of communication processes.

for this the creators, authors and transmitters of health awareness messages should study the systematic scientific context and social frameworks to which individuals belong and ensure that their communication activities are adapted to the social environment data that they are affected with, and thus the communication roles will be strengthened in disseminating healthy thinking, as a result of this , communication roles will be strengthened in disseminating sound healthy thinking.