الإعلام السياحي في الإذاعة الجزائرية : بين تعزيز الوجهة المحلية و تحقيق التنمية المستدامة : دراسة تحليلية لبرنامج "متاحف بلادي" بالقناة الأولى

الملخص EN

Tourism is one of the important tools used in the framework of achieving sustainable development, which has become the focus of attention of many countries, as it is an important resource in the country's economy, and an interface that highlights the culture and civilization of peoples, and the importance increases when it comes to tourist information, through the radio that has the characteristics of reaching a wide audience.

This study aims to know the role of the Algerian radio in highlighting the richness of tourism.

The program “My Museums” was chosen as a sample from these programs broadcast by the first radio channel.

It contributes to promoting Algerian tourism while recording a deficiency in the method and method of approach, which requires coordination of all media efforts to achieve sustainable tourism development.