Communication in public relations and its role in attracting customers: field study of the Mubilis Glazan foundation

الملخص EN

Since human beings began joining groups, contacting others and communicating with each other, they have formed relationships among themselves, so that these relationships have become an inevitable social phenomenon inherent in human life.

they cannot live in isolation.

they are a means of achieving cooperation, understanding and sharing interests with others, but they have been simple in view of their small societies, simplicity of life and modest human needs and requirements.

these relationships arise from the first association of the individual with his family and then the society that surrounds him and then the scope of the tribe, and the wider the society, the greater its social relations, so that.

to say that the function of public relations existed with the very existence of man.