The role of saudi agricultural exhibitions in agricultural technology transfer

الملخص EN

This study aims at assessing the role played by the Saudi Agricultural Exhibition to meet the farmers for transferring agricultural technologies.

This is achieved through : to become acquainted with the aims of the exhibition visitors, to know visitors' attitudes toward exhibition, and to assess the extent to which visitors have been acquainted with the agricultural technologies, agricultural products and agricultural equipment's, machineries and facilities.

Data collected by face-to-face interviews were used to answer all the questions in the questionnaire.

The questionnaire was built to fulfill all the research goals from 212 visitors.

The majority (84.9) of the visitors on that day were Saudi.

Also, more than 72 % were employee and the farmers represented only 1.9 % of the visitors.

The results shows that all the visitors would like to be acquainted with modern progress in the various aspects of agriculture and all of them (100 %) indicated that as one of their goals.

Moreover, the findings indicate that the agricultural exhibitions were successful in improving the visitors' knowledge in some aspects of agriculture.

The finding shows that visitors had gained knowledge in all agricultural products, it's studied, and agricultural equipment that exhibited in 25th Saudi Agricultural Exhibition with level of significant at 0.01.