التنبؤ بالمبيعات بمؤسسة مطاحن الزيبان القنطرة-بسكرة- : دراسة مقارنة باستخدام طريقتي التمهيد الأسي الثلاثي لـ Holt-Winters و منهجية Box-Jenkins في التنبؤ بالمبيعات

الملخص EN

This study aims to highlight on the sales forecasting process which is considered very important especially in the economic companies as well as to clarify and bring the basic concepts of methodology of Box-Jenkins and the triple exponential smoothing of Holt-Winters and indicators of forecasting quality.

This study was applied on the sales time series of semolina of Mills company Ziban El-Kantara –Biskra-, and we concluded that both of the methods gave very satisfactory results, but the Box-Jenkins methodology gave results more quality than the triple exponential smoothing of Holt-Winters and Closest to reality, that which was the best.