دراسة تحليلية للرؤية المستقبلية للشركات الراعية من وجهة نظر الأندية الرياضية

الملخص EN

The purpose of the research is to build and implement the future vision questionnaire for sports sponsorships for sports clubs in central and southern Iraq and to identify the future vision of sports sponsorships for sports clubs in central and southern Iraq and its impact on the economic and sports growth of sports clubs.

The research sample was the presidents and members of the administrative bodies of sports clubs in central and southern governorates (429).

The researcher used the scientific bases in building the questionnaire of honesty, consistency and consistency, and the total of the paragraphs of the questionnaire (20).

The researcher concluded that the sponsoring companies are involved in the manufacture of sports events, competitions and tournaments.

The contracts of commercial and media contracts with the sponsoring companies require special skills, To conduct more studies in the field of sponsoring companies and in various sports activities for the importance of the subject and attention to sponsoring companies as one of the most important sources of sports investment and sports marketing and development of administrative cadres working in sports clubs in the skills of settlement S and contracts to enter the world of competition and promotion