دور ذكاء المنافسين في تحقيق أبعاد خفة منظمات الأعمال : دراسة ميدانية في شركة الحكماء لصناعة الأدوية و المستلزمات الطبية في نينوى

الملخص EN

The research aimed to diagnose the availability of the contents of intelligent competitors, and the dimensions of organizational agility in AL-Hokamaa Company for drugs industry in Nineveh, as well as examine the response in the resort of senior management in the company surveyed to adopt intelligent competitors as a verification tool through agility organizational.

The study has adopted descriptive analytical method for collecting and analyzing the data collected under the tool questionnaire developed on according to scale (Likert) quintet after a comprehensive review of the literature related to the dimensions of the core study, The study were subjected to the data for many of the statistical treatments on according to the research hypotheses.

The analysis found that the company surveyed to collect information about competitors position to move quickly to meet the environmental challenges of the rapidly emerging and changing constantly.

In addition, it presents some suggestions that the adoption of business organizations on intelligent competitors would develop their ability to compete to ensure survive in the environment.