الشراكة الصناعية كخيار استراتيجي في المؤسسة لاختراق الأسواق الدولية

الملخص EN

In light of the rapid developments taking place in the means of production and new innovations and contemporary practice of competing methods, open up new areas to the institutions to market their products, the institution itself you will find in front of strategy options make it ranked allow them acquiring a competitive advantage to market their products to ensure its stability and international survival, you will find the institution choice position among the many strategies in order to enter international markets, among these strategies, we find the partnership, this study aims to analyze the importance of the strategic partnership in penetrating international markets.