المؤسسة الإعلامية من منظور اقتصادي مقاربة نقدية للاستثمارات الضخمة في الإعلام

الملخص EN

The current studies in the field of media institutions from an economic perspective are of great importance among students and practitioners in various aspects of economic activity, as well as with media practitioners,This is due to the intensification of the importance of the study of management and the application of its principles in Our modern society to the increasing impact of various variables and environmental conditions of political, economic and technological in society and government,In addition to increasing competition between different projects in various fields.