L'influence de la qualité perçue sur la satisfaction et la confiance des clients : test et validation empirique
By: Binshinhu, Sidi Muhammad; Kessas, Zakiyah; Ibn Habib, Abd al-Razzaq. Journal of Economics and Management. Vol. 19, no. 1 (Dec. 2019), pp.169-185, 17 p.
Subjects: Consumer confidence; Consumer satisfaction; Total quality management