Examining the relationship between the co-creation and co-innovation success in tourism and hotel industry
Other Title(s)
دراسة العلاقة بين الإبداع المشترك ونجاح الابتكار في صناعة السياحة والفنادق
Joint Authors
Abd al-Warith, Marwah Fawzi
Gharib, Raniya Hafiz Mahmud
Source
Journal of the Faculty of Tourism and Hotels
Issue
Vol. 16, Issue 1 (30 Jun. 2019), pp.69-87, 19 p.
Publisher
Alexandria University Faculty of Tourism
Publication Date
2019-06-30
Country of Publication
Egypt
No. of Pages
19
Main Subjects
Topics
Abstract AR
يهدف هذا البحث لدراسة العلاقة بين الإبداع المشترك ونجاح الابتكار في صناعة السياحة والفنادق.
كما يدرس تأثير خبرة العاملين في نجاح الإبداع المشترك والابتكار المشترك.
تم جمع البيانات من خلال توزيع استمارة استبيان.
ولقد تم توزيع عدد 420 استمارة استبيان على موظفي الفنادق وشركات السياحة بمحافظتي الإسكندرية والقاهرة حيث تم استرداد عدد 398 استمارة بنسبة استرداد 94% وكان عدد الاستمارات الصالحة للتحليل الإحصائي هو 395 استمارة.
وقد تم تحليل البيانات إحصائيا باستخدام التحليل العاملي وتحليل الارتباط والانحدار.
ولقد أوضحت النتائج أنه توجد علاقة ذات دلالة إحصائية بين الإبداع المشترك والابتكار المشترك.
بالإضافة لذلك فقد أظهرت النتائج إلى وجود ارتباط مغزوي بين عدد سنوات خبرة العاملين ونجاح الإبداع المشترك والابتكار المشترك.
Abstract EN
The objective of this study is to examine the relationship between co-creation and co-innovation in the tourism and hospitality industry.
it also investigates the influence of employees working experiences on co-creation and co-innovation success.
data were collected by developed questionnaire.
originally, 420 questionnaires were distributed to hotels and travel agencies employees in Cairo and Alexandria.
only 395 of the questionnaires were valid giving a response rate of 94%.
data were statistically analyzed using factor analysis, correlation and regression analysis.
the results indicated that co-creation is positively related to the co-innovation process.
also, it was found that employees working experiences are significantly related to co-creation and co-innovation success.
American Psychological Association (APA)
Abd al-Warith, Marwah Fawzi& Gharib, Raniya Hafiz Mahmud. 2019. Examining the relationship between the co-creation and co-innovation success in tourism and hotel industry. Journal of the Faculty of Tourism and Hotels،Vol. 16, no. 1, pp.69-87.
https://search.emarefa.net/detail/BIM-1011432
Modern Language Association (MLA)
Abd al-Warith, Marwah Fawzi& Gharib, Raniya Hafiz Mahmud. Examining the relationship between the co-creation and co-innovation success in tourism and hotel industry. Journal of the Faculty of Tourism and Hotels Vol. 16, no. 1 (2019), pp.69-87.
https://search.emarefa.net/detail/BIM-1011432
American Medical Association (AMA)
Abd al-Warith, Marwah Fawzi& Gharib, Raniya Hafiz Mahmud. Examining the relationship between the co-creation and co-innovation success in tourism and hotel industry. Journal of the Faculty of Tourism and Hotels. 2019. Vol. 16, no. 1, pp.69-87.
https://search.emarefa.net/detail/BIM-1011432
Data Type
Journal Articles
Language
English
Notes
Includes bibliographical references: p. 84-87
Record ID
BIM-1011432
