الإبداع في استخدام الألوان بواجهات المواقع الإخبارية العربية و الأجنبية : دراسة مقارنة
Other Title(s)
Creativity in using colors in the homepages of Arab and foreign news websites : a comparative study
Author
Source
Issue
Vol. 7, Issue 16 (31 Mar. 2020), pp.442-470, 29 p.
Publisher
Al-Qalam University for Humanities and Applied Sciences
Publication Date
2020-03-31
Country of Publication
Yemen
No. of Pages
29
Main Subjects
Abstract EN
This article aims to get to know how Arab and foreign news websites use colors and to what extent creativity is achieved in such use.
The Arab website the study tackles are the Egyptian Seventh Day and the Saudi Riyadh, and foreign website are the British BBC USA New York Times.
The study has employed an amalgamated approach consisting of the survey and comparative approaches.
The study concludes that Arab websites surpass the foreign ones in the creativity of the use of colors, as evidenced in the Arab websites, namely the Seventh Day and Riyadh.
It was also clear that the BBC was a classic website using only the white and black colors and the red color in the heading, thus no creativity in the use of colors was noted.
Moreover, the New York Times appears to be largely classic.
This website seems similar to any printed newspaper in the use of colors: the black color seems to be a basic color in both the headlines and text, with a white background, and even in advertisements and sometimes rare throughout the study period.
The red color appears only on a sub-headline on the page.
American Psychological Association (APA)
شحاتة، سالي أسامة. 2020. الإبداع في استخدام الألوان بواجهات المواقع الإخبارية العربية و الأجنبية : دراسة مقارنة. مجلة القلم،مج. 7، ع. 16، ص ص. 442-470.
https://search.emarefa.net/detail/BIM-1333588
Modern Language Association (MLA)
شحاتة، سالي أسامة. الإبداع في استخدام الألوان بواجهات المواقع الإخبارية العربية و الأجنبية : دراسة مقارنة. مجلة القلم مج. 7، ع. 16 (كانون الثاني / آذار 2020)، ص ص. 442-470.
https://search.emarefa.net/detail/BIM-1333588
American Medical Association (AMA)
شحاتة، سالي أسامة. الإبداع في استخدام الألوان بواجهات المواقع الإخبارية العربية و الأجنبية : دراسة مقارنة. مجلة القلم. 2020. مج. 7، ع. 16، ص ص. 442-470.
https://search.emarefa.net/detail/BIM-1333588
Data Type
Journal Articles
Language
Arabic
Notes
يتضمن هوامش : ص. 465-470
Record ID
BIM-1333588