قياس جودة الخدمات المصرفية في البنوك التجارية الجزائرية من منظور العملاء : دراسة ميدانية تحليلية

الملخص EN

This study aims to identify the levels of quality banking services in Algerian commercial banks measured from the perspective of the custome.

To achieve that, we have formulated hypotheses according to the measurements of perceptions of actual clients.

This was carried on through the use of identifying a tool to collect data and information from members of the sample surveyed.

The study found that there are differences in views customers about the quality of service banking according to the measure perceptions of actual customers.