Test the intermediate variables in the relationship between satisfaction and loyalty : an empirical study of the Algerian Mobilis Telecom Entreprise
Joint Authors
Djilluli, Shurayfi
Yusuf, Suar
Mukhtar, Idrissi
Source
Issue
Vol. 20, Issue 1 (31 Dec. 2020), pp.145-152, 8 p.
Publisher
Kasdi Merbah University Faculty of Economics Commercial Sciences and Management Sciences
Publication Date
2020-12-31
Country of Publication
Algeria
No. of Pages
8
Main Subjects
Topics
Abstract EN
The current research aims to test the trust and commitment as intermediate variables in the relationship between customer satisfaction and loyalty in the Algerian Mobilis Telecom, therefore the empirical side goal for the research is to test these two factors depending on the structural equations and Bayesian analysis.
The sample included 300 participants at Mobilis Telecom and the results of the study after the statistical treatment using AMOS program confirmed the significance of trust and commitment as intermediate variables.
American Psychological Association (APA)
Djilluli, Shurayfi& Yusuf, Suar& Mukhtar, Idrissi. 2020. Test the intermediate variables in the relationship between satisfaction and loyalty : an empirical study of the Algerian Mobilis Telecom Entreprise. Revue du Chercheur،Vol. 20, no. 1, pp.145-152.
https://search.emarefa.net/detail/BIM-1006192
Modern Language Association (MLA)
Djilluli, Shurayfi…[et al.]. Test the intermediate variables in the relationship between satisfaction and loyalty : an empirical study of the Algerian Mobilis Telecom Entreprise. Revue du Chercheur Vol. 20, no. 1 (2020), pp.145-152.
https://search.emarefa.net/detail/BIM-1006192
American Medical Association (AMA)
Djilluli, Shurayfi& Yusuf, Suar& Mukhtar, Idrissi. Test the intermediate variables in the relationship between satisfaction and loyalty : an empirical study of the Algerian Mobilis Telecom Entreprise. Revue du Chercheur. 2020. Vol. 20, no. 1, pp.145-152.
https://search.emarefa.net/detail/BIM-1006192
Data Type
Journal Articles
Language
English
Notes
Includes appendices : p. 149-151
Record ID
BIM-1006192