المهارات التسويقية اللازمة لطلاب المدرسة الثانوية التجارية

Abstract EN

Marketing is required from the important sciences in economically developed countries after the problems facing different organizations have become not only technical problems because they are marketing problems, and the success of these organizations has become mainly dependent on solving marketing problems.

The importance of marketing is due to the complexity of the market and marketing decisions, so marketing is no longer limited to the activity of selling and advertising, but rather has become an integrated activity that does contracting and needs assets and principles to develop sound marketing strategies

Therefore, the research deals with the marketing course for the first commercial high school, which is taught in the commercial secondary school, the three-year system and the five-year system.