Digital dashboard the commercial manager: new approach for decision-making - case study of sdcblida (electricity and gas distribution company)‎

Abstract EN

Business intelligence establishment becomes the major axis of company steering and management.

Collecting scattered data across the company is a fundamental function of the decision-making system.

This data is stored in a data warehouse that is a cost-effective solution to face businesses needs in terms of knowledge capitalization and decision support.

ETL tools, “Extract Transform Load”, are responsible for this delicate operation of the global decision-making system.

Due to the growing amount of information, needs changing and field specificity, the development of specific decision-making has become the essential solution.

This paper discuss the implementation of "The Commercial Manager" as new tool of business intelligence which is developed by researcher for the Electricity and Gas distribution Company specially to the Commercial and Marketing Department "SDC-DCM-".

This tool allowsextracting, filtering and analyzing data from various databases (around twenty directions) to a DCM datawarehouse.

It also allows enriching the departments' information systems by perpetuating them and by improving at a time their reliability, scalability, security and especially their management and create a digital dashboard that contributes to making the right decisions when the company choose decisions.