Promoting open innovation through engaging with startups : evidence from the us experience

Abstract EN

This study aims to provide an insight on Startups and their significance in supporting and promoting open innovation.

We use a descriptive approach in reviewing prior literature besides examples of successful cases from the US experience.

Moreover, we adopt an inductive approach in analyzing and concluding.

Our results indicate that large corporations-startups partnerships have a significant role in supporting open innovation dynamics, expanding its application opportunities, making revenues that go beyond what the parent and acquirer companies can achieve on their own, and accelerating the process of enhancing general employment levels.

Furthermore, promoting open innovation is based on providing a set of factors that make the partnership successful.