السلوك المصرفي لعملاء البنك الإسلامي : حالة بنك البركة

Abstract EN

This study aims to know the banking behavior of Islamic bank customers, by testing data from a sample of 200 clients distributed equally across two branches of the Algerian Al Baraka Bank for the state of Constantine, and by using the correlation coefficients of Persson, Spearman and Kay Squaring and by using the statistical package for social sciences (SPSS25) It confirms the poor awareness and use of the bank's customers for the products and services of the Islamic bank, as the average customer's knowledge of the bank's products and services did not exceed 17.

5%, despite the fact that 76% of the customers who were included in the questionnaire are university.

The results also confirm that the criterion of adherence to the principles Mieh is the most important criterion for the selection of the Islamic Bank by 60.

71% and then followed by the standard site by 20.

72% and then followed by the standard family and friends by 10.

35%, followed by the standard and then profit by 8.

22%, which is the least important factor for customers who surveyed.