أهمية التخطيط الاستراتيجي في تحقيق جودة الإدارة

Abstract EN

Effective strategic planning is imperative to produce a quality output, as it determines priorities, customers and types of outputs, and the strategic planning process qualifies higher education institutions to face successive challenges, so the strategy is the because it has become one of the priorities of educational institutions.

The higher education institution in order to invest its strengths and discover its opportunities in front of the threats or weaknesses it faces in its fields and fields of activity Therefore, achieving the quality of management requires a specific future vision and longterm goals, and this requires the participation of all employees through the existence of a strategic plan that coordinates and unifies efforts The descriptive method was used, and the study was applied to the Faculty of Engineering, Fayoum University The study found that there are no differences between the responses of the three levels of management in terms of academic qualification, career level and gender, their perception and awareness of the administrative aspect, the importance of applying the strategic planning method and the need for higher management to adopt this method, the perception of academic leaders, attention to innovation and innovation, and the awareness of workers in the administrative aspect of what must be used From their experiences and their involvement in all strategic planning processes, and to reach a proposed perception of the role of social service in achieving management quality using strategic planning