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Evolving MCDM Applications Using Hybrid Expert-Based ISM and DEMATEL Models: An Example of Sustainable Ecotourism
Joint Authors
Chuang, Huan-Ming
Lin, Chien-Ku
Chen, You-Shyang
Chen, Da-Ren
Source
Issue
Vol. 2013, Issue 2013 (31 Dec. 2013), pp.1-18, 18 p.
Publisher
Hindawi Publishing Corporation
Publication Date
2013-12-23
Country of Publication
Egypt
No. of Pages
18
Main Subjects
Medicine
Information Technology and Computer Science
Abstract EN
Ecological degradation is an escalating global threat.
Increasingly, people are expressing awareness and priority for concerns about environmental problems surrounding them.
Environmental protection issues are highlighted.
An appropriate information technology tool, the growing popular social network system (virtual community, VC), facilitates public education and engagement with applications for existent problems effectively.
Particularly, the exploration of related involvement behavior of VC member engagement is an interesting topic.
Nevertheless, member engagement processes comprise interrelated sub-processes that reflect an interactive experience within VCs as well as the value co-creation model.
To address the top-focused ecotourism VCs, this study presents an application of a hybrid expert-based ISM model and DEMATEL model based on multi-criteria decision making tools to investigate the complex multidimensional and dynamic nature of member engagement.
Our research findings provide insightful managerial implications and suggest that the viral marketing of ecotourism protection is concerned with practitioners and academicians alike.
American Psychological Association (APA)
Chuang, Huan-Ming& Lin, Chien-Ku& Chen, Da-Ren& Chen, You-Shyang. 2013. Evolving MCDM Applications Using Hybrid Expert-Based ISM and DEMATEL Models: An Example of Sustainable Ecotourism. The Scientific World Journal،Vol. 2013, no. 2013, pp.1-18.
https://search.emarefa.net/detail/BIM-1033270
Modern Language Association (MLA)
Chuang, Huan-Ming…[et al.]. Evolving MCDM Applications Using Hybrid Expert-Based ISM and DEMATEL Models: An Example of Sustainable Ecotourism. The Scientific World Journal No. 2013 (2013), pp.1-18.
https://search.emarefa.net/detail/BIM-1033270
American Medical Association (AMA)
Chuang, Huan-Ming& Lin, Chien-Ku& Chen, Da-Ren& Chen, You-Shyang. Evolving MCDM Applications Using Hybrid Expert-Based ISM and DEMATEL Models: An Example of Sustainable Ecotourism. The Scientific World Journal. 2013. Vol. 2013, no. 2013, pp.1-18.
https://search.emarefa.net/detail/BIM-1033270
Data Type
Journal Articles
Language
English
Notes
Includes bibliographical references
Record ID
BIM-1033270