The impact of consumer awareness of social responsibility on his purchasing decision
Author
Source
Issue
Vol. 8, Issue 1 (31 Aug. 2019), pp.82-101, 20 p.
Publisher
Publication Date
2019-08-31
Country of Publication
Algeria
No. of Pages
20
Main Subjects
Topics
Abstract AR
تهدف هذه الدراسة إلى التعرف على مدى إدراك المستهلك الجزائري لأبعاد المسؤولية الاجتماعية و أثر ذلك على إتجاهاته الشرائية وقد أظهرت النتائج توفر الإدراك لدى المستهلك الجزائري بالمسؤولية الاجتماعية للشركات مع ميل أكبر للاهتمام بالجوانب القانونية و الأخلاقية منها و بدرجة أقل بالجوانب الاقتصادية و الانسانية.
الكلمات المفتاحية: أبعاد المسؤولية الاجتماعية القرار الشرائي ادراك المستهلك.
Abstract EN
This study aims at identifying the extent to which the Algerian consumer understands the dimensions of social responsibility and its impact on purchasing trends.
The results showed that the Algerian consumer is aware of CSR, with a greater tendency to take legal and ethical aspects and to a lesser extent economic and human aspects.
American Psychological Association (APA)
Haduqah, Hasibah. 2019. The impact of consumer awareness of social responsibility on his purchasing decision. Revue Organisation et Travail،Vol. 8, no. 1, pp.82-101.
https://search.emarefa.net/detail/BIM-1039065
Modern Language Association (MLA)
Haduqah, Hasibah. The impact of consumer awareness of social responsibility on his purchasing decision. Revue Organisation et Travail Vol. 8, no. 1 (2019), pp.82-101.
https://search.emarefa.net/detail/BIM-1039065
American Medical Association (AMA)
Haduqah, Hasibah. The impact of consumer awareness of social responsibility on his purchasing decision. Revue Organisation et Travail. 2019. Vol. 8, no. 1, pp.82-101.
https://search.emarefa.net/detail/BIM-1039065
Data Type
Journal Articles
Language
English
Notes
-
Record ID
BIM-1039065
