تسويق خدمات المعلومات في المكتبات الجامعية المكتبة المركزية في جامعة القادسية أنموذجا

Abstract EN

The search aims to recognize marketing of information services and it's importance in university libraries through policies and plans which library set in order to achieve it's best goals.

the research tackled with three main chapters, the first one is the general form of the study whence the problem, importance and aim.

Through the search I used the descriptive method depending on scientific studies and references which are related to the subject.

While the second chapter tackled with theoretical side due to the importance of marketing study in university libraries, the third chapter was the field study that consist of a summary about the central library with aims and services that introduced as well as anything new within the same field.

The study came with several results and recommendations.