The mediating role of golden square of marketing between effective product packaging elements and customer patronage : an empirical study on cosmetics and beauty care products in Egypt

Joint Authors

Muhammad, Sharif Tahir
Hammad, Sarah Abd al-Fattah

Source

Journal of Commercial and Environmental Studies

Issue

Vol. 11, Issue 4 (31 Dec. 2020), pp.716-775, 60 p.

Publisher

Suez Canal University Faculty of Commerce

Publication Date

2020-12-31

Country of Publication

Egypt

No. of Pages

60

Main Subjects

Commerce

American Psychological Association (APA)

Muhammad, Sharif Tahir& Hammad, Sarah Abd al-Fattah. 2020. The mediating role of golden square of marketing between effective product packaging elements and customer patronage : an empirical study on cosmetics and beauty care products in Egypt. Journal of Commercial and Environmental Studies،Vol. 11, no. 4, pp.716-775.
https://search.emarefa.net/detail/BIM-1071858

Modern Language Association (MLA)

Muhammad, Sharif Tahir& Hammad, Sarah Abd al-Fattah. The mediating role of golden square of marketing between effective product packaging elements and customer patronage : an empirical study on cosmetics and beauty care products in Egypt. Journal of Commercial and Environmental Studies Vol. 11, no. 4 (2020), pp.716-775.
https://search.emarefa.net/detail/BIM-1071858

American Medical Association (AMA)

Muhammad, Sharif Tahir& Hammad, Sarah Abd al-Fattah. The mediating role of golden square of marketing between effective product packaging elements and customer patronage : an empirical study on cosmetics and beauty care products in Egypt. Journal of Commercial and Environmental Studies. 2020. Vol. 11, no. 4, pp.716-775.
https://search.emarefa.net/detail/BIM-1071858

Data Type

Journal Articles

Language

English

Notes

-

Record ID

BIM-1071858