دور الاتصالات الاستراتيجية الداخلية لتطوير القدرات الدينامية في مؤسسات التعليم العالي : دراسة استطلاعية في جامعة الموصل

Abstract EN

The current research aims to determine the effect of the internal strategic communications patterns on the development of dynamic capabilities in educational organizations.

The practical aspect of the study was conducted at Mosul University, a questionnaire form was provided for this purpose and distributed to (384) members in the University's faculties and departments with an academic title (Assistant professor and Professor).

Some statistical tools have been adopted in analyzing data, including frequencies, percentages, and arithmetic mean for describing and diagnosing research variables, as well as using path analysis to test study hypotheses.

The most important conclusion of the research outputs is that internal strategic communication patterns have a significant effect on developing the dynamic capabilities dimensions at the macro-level of the university under study.

Some proposals have been recommended that may have positive effects on the university and the other organizations, such as the necessity for developing and sustaining the practice of internal strategic communication patterns at the university and diversifying the practices of the modalities of such patterns at the university and its faculties.