دور التكلفة المستهدفة و التحليل المفكك في تنفيذ الاستراتيجيات التنافسية : دراسة تطبيقية في الشركة العامة للصناعات الكهربائية

Abstract EN

The research aims to studying the knowledge bases of the target cost technique through studying the concept, importance, basic principles and steps of application of this technique, in addition to explaining the role of tear-down in reducing the costs and implementation of competitive strategies in economic unit, thus, it is necessary to apply the target cost technique in the economic unit in order to reach the target cost of its products, in addition to using of some modern methods to reduce the costs, which is the most important tear-down in a way that helps economic unit in the implementation of competitive strategies, if the economic unit sought to developing and improving its products and reducing its costs compared with products of best competitors by relying on the measurement of specifications, functions and costs of the competing product, the research comes to a sets of conclusions, the most important of which was that there is a possibility to reduce the costs by using target cost and tear-down in the economic unit, in addition to providing appropriate information that can help in implementation of competitive strategies in the economic unit, the research was applied in the General Company for Electrical Industries for the fiscal year ended 31/12/2017, the research also presented a set of recommendations that emphasize the importance of using target cost and tear-down in order to reduce the unnecessary costs in a way that helps the company in the implementation of competitive strategies.