The Optimal Pricing of Dual-Channel Supply Chain with the Third Party Product Recovery and Sales Effort

Joint Authors

Zhao, Zhenjiang
Wang, Limin
Song, Qiankun

Source

Complexity

Issue

Vol. 2020, Issue 2020 (31 Dec. 2020), pp.1-18, 18 p.

Publisher

Hindawi Publishing Corporation

Publication Date

2020-06-25

Country of Publication

Egypt

No. of Pages

18

Main Subjects

Philosophy

Abstract EN

The optimal pricing of dual-channel supply chain with the third party product recovery and sales effort is considered in this paper.

The optimal selling pricing of direct channel and retail channel in the forward supply chain and the optimal collection pricing of retail channel and the third party in the backward supply chain are given for the general case under the centralized and decentralized model.

Then, the effect of sales effort of the retailer and the optimal pricing strategy with sales effort under the centralized and decentralized model are provided and analyzed.

Finally, the comparative analysis of four situations is carried out by numerical results.

American Psychological Association (APA)

Wang, Limin& Song, Qiankun& Zhao, Zhenjiang. 2020. The Optimal Pricing of Dual-Channel Supply Chain with the Third Party Product Recovery and Sales Effort. Complexity،Vol. 2020, no. 2020, pp.1-18.
https://search.emarefa.net/detail/BIM-1142169

Modern Language Association (MLA)

Wang, Limin…[et al.]. The Optimal Pricing of Dual-Channel Supply Chain with the Third Party Product Recovery and Sales Effort. Complexity No. 2020 (2020), pp.1-18.
https://search.emarefa.net/detail/BIM-1142169

American Medical Association (AMA)

Wang, Limin& Song, Qiankun& Zhao, Zhenjiang. The Optimal Pricing of Dual-Channel Supply Chain with the Third Party Product Recovery and Sales Effort. Complexity. 2020. Vol. 2020, no. 2020, pp.1-18.
https://search.emarefa.net/detail/BIM-1142169

Data Type

Journal Articles

Language

English

Notes

Includes bibliographical references

Record ID

BIM-1142169