أشكال تمثيل المعلومات في الفيديو الرقمي و أثرها على تنمية التحصيل المعرفي و الاتجاه نحوه

Abstract EN

The research aims to learn the effect of the information representation forms of the digital video (verbal-visual- hybrid) on the cognitive achievement and the Attitude towards it.

the experimental methodology has been used for which the research sample has been consisted of 39 students, divided into three groups as per the research variable which revolves around the information representation forms in the digital video, the first group (verbal representation), the second group (visual representation) the third party (hybrid representation).

The results have showed that the diversified representation is the most effective at developing the cognitive achievement for students however; it was the same for three groups concerning orienting towards the video.

The research has also concluded a list of the designing standards of the digital video in accordance with the information representation (verbal-visual-hybrid).

The research have recommended more of the associated researches with the basic variables of the digital video and its designing standards.