Analysis of Perceived Value and Travelers’ Behavioral Intention to Adopt Ride-Hailing Services: Case of Nanjing, China
Joint Authors
Source
Journal of Advanced Transportation
Issue
Vol. 2020, Issue 2020 (31 Dec. 2020), pp.1-13, 13 p.
Publisher
Hindawi Publishing Corporation
Publication Date
2020-05-30
Country of Publication
Egypt
No. of Pages
13
Main Subjects
Abstract EN
This study explored travelers’ behavioral intention to adopt ride-hailing services.
With regard to perceived value, several factors related to perceived benefit and perceived sacrifice were considered.
Moreover, subjective norm and perceived policy support were further introduced into the concept model.
After the construction of the concept model, an empirical analysis was put forward to test the hypotheses proposed.
In addition, the effect of sociodemographic factors and usage frequency was further investigated.
The empirical analysis was based on a survey that put forward in Nanjing, China.
The results demonstrate that perceived value is positively related to behavioral intention.
And factors of perceived benefit are related to perceived value positively, while factors of perceived sacrifice have a negative effect on perceived value.
American Psychological Association (APA)
Lu, Ke& Wang, Xuefen. 2020. Analysis of Perceived Value and Travelers’ Behavioral Intention to Adopt Ride-Hailing Services: Case of Nanjing, China. Journal of Advanced Transportation،Vol. 2020, no. 2020, pp.1-13.
https://search.emarefa.net/detail/BIM-1175635
Modern Language Association (MLA)
Lu, Ke& Wang, Xuefen. Analysis of Perceived Value and Travelers’ Behavioral Intention to Adopt Ride-Hailing Services: Case of Nanjing, China. Journal of Advanced Transportation No. 2020 (2020), pp.1-13.
https://search.emarefa.net/detail/BIM-1175635
American Medical Association (AMA)
Lu, Ke& Wang, Xuefen. Analysis of Perceived Value and Travelers’ Behavioral Intention to Adopt Ride-Hailing Services: Case of Nanjing, China. Journal of Advanced Transportation. 2020. Vol. 2020, no. 2020, pp.1-13.
https://search.emarefa.net/detail/BIM-1175635
Data Type
Journal Articles
Language
English
Notes
Includes bibliographical references
Record ID
BIM-1175635