The Recommending Agricultural Product Sales Promotion Mode in E-Commerce Using Deep Reinforcement Learning with Contextual Multiarmed Bandit Algorithms
Joint Authors
Hsu, Jyh-Yih
Tseng, Wei-Kuo
Hsieh, Jia-You
Chang, Chao-Jen
Chen, Huan
Source
Mathematical Problems in Engineering
Issue
Vol. 2020, Issue 2020 (31 Dec. 2020), pp.1-10, 10 p.
Publisher
Hindawi Publishing Corporation
Publication Date
2020-12-29
Country of Publication
Egypt
No. of Pages
10
Main Subjects
Abstract EN
In recent years, sales of agricultural products in Taiwan have been transformed into electronic marketing, and agricultural products with better consumer orientation have been recommended, and farmers’ income has been improved through sales websites.
In the past, A/B testing was used to determine the degree of preference for website solutions, which required a large number of tests for evaluation, and could not respond to environmental variables that made it difficult to predict the actual recommendation in advance.
Therefore, in this study, the reinforcement learning model combined with different contextual Multiarmed Bandit algorithms can be tested in data sets of different complexity, which can actually perform well in changing products.
It is helpful to predict the preferences of the promotion model.
American Psychological Association (APA)
Hsu, Jyh-Yih& Tseng, Wei-Kuo& Hsieh, Jia-You& Chang, Chao-Jen& Chen, Huan. 2020. The Recommending Agricultural Product Sales Promotion Mode in E-Commerce Using Deep Reinforcement Learning with Contextual Multiarmed Bandit Algorithms. Mathematical Problems in Engineering،Vol. 2020, no. 2020, pp.1-10.
https://search.emarefa.net/detail/BIM-1201663
Modern Language Association (MLA)
Hsu, Jyh-Yih…[et al.]. The Recommending Agricultural Product Sales Promotion Mode in E-Commerce Using Deep Reinforcement Learning with Contextual Multiarmed Bandit Algorithms. Mathematical Problems in Engineering No. 2020 (2020), pp.1-10.
https://search.emarefa.net/detail/BIM-1201663
American Medical Association (AMA)
Hsu, Jyh-Yih& Tseng, Wei-Kuo& Hsieh, Jia-You& Chang, Chao-Jen& Chen, Huan. The Recommending Agricultural Product Sales Promotion Mode in E-Commerce Using Deep Reinforcement Learning with Contextual Multiarmed Bandit Algorithms. Mathematical Problems in Engineering. 2020. Vol. 2020, no. 2020, pp.1-10.
https://search.emarefa.net/detail/BIM-1201663
Data Type
Journal Articles
Language
English
Notes
Includes bibliographical references
Record ID
BIM-1201663