دور أنشطة التوزيع المادي في تحقيق الميزة التنافسية : دراسة استطلاعية لآراء المدراء في الشركة العامة لصناعة الأدوية و المستلزمات الدوائية و الطبية (SDI)‎ في سامراء

Abstract EN

The current research is an attempt to determine the correlation and impact relations between material distribution activities and competitive advantages through an exploratory study of the opinions of managers at the General Company for the manufacture of medicines and medical supplies in Samarra.

For this reason, the researcher has prepared a chart that shows correlation and influence relationships, including research variables, with the formulation of a number of hypotheses that clarify these relationships.

A number of statistical methods and methods have been chosen that would clarify these relationships and that It was tested through a number of statistical methods, and the researcher used the questionnaire list as a tool to collect data from the respondents and their answers to the questions.

The sample size was 50 forms.

And the lack of studies that dealt with the relationships between these variables in the Iraqi environment within the limits of the researcher’s knowledge, the current research included these variables in an attempt to study the relationship and influence between them.

It can be said that the research tries to answer the following question: What is the nature of correlations and influence between the activities of the physical distribution and competitive advantages In the company that was distributed form? The research has concluded a set of conclusions, perhaps the most prominent of them: that the activities of material distribution has a relationship of influence and moral correlation with competitive advantages.

A number of recommendations have been made that are consistent with those conclusions.