Alternance codique et emprunt dans la chronique tranche de vie du Quotidien d’Oran : d’une tradition langagière orale à une attitude discursive dans la presse écrite

Abstract EN

The press of French language expression in Algeria is an inexhaustible field in term of mixing the languages because of the double cultural inherited from the colonialism and translated by bilingualism which is clearly manifested in the Algerian speakers.

Alternating the tow cods Arabic and France is a linguistic tradition Which is not seen as a standard‘s violation.

But, as a linguistic tool that contribute to the fluidity of the linguistic media message hence this practice of columnists journalists who resort excessively to code-switching and borrowing.

The challenge between the message and the code is such that the use of borrowing and code switching in the written press are motivated by linguistic accommodation