The impact of digital communication in the UAE : qualitative study
Author
Source
The Scientific Journal of Public Relations and Adverising Researches
Issue
Vol. 2020, Issue 20 (31 Dec. 2020), pp.1-20, 20 p.
Publisher
Cairo University Faculty of Mass Communication Department of Public Relations and Advertising
Publication Date
2020-12-31
Country of Publication
Egypt
No. of Pages
20
Main Subjects
Topics
Abstract EN
Nowadays, Countries seek to implement E-government, which seeks to provide services and all government transactions electronically overcoming many of the difficulties facing the public and in pursuit of the growth and development of services, this is achieved through the effectiveness of digital communication through its websites, This study aims to identify the role of digital communication in influencing the effectiveness of e-government in the UAE by applying to Dubai and Sharjah, are keen to use their websites to market their services, but to varying degrees.
The Dubai E-government has been the first to use digital communication.
This is evidenced by the design of its websites and the effectiveness of digital communication with its public.
Key Words: E-government – digital communication – E-marking – E-services
American Psychological Association (APA)
Abu Khuza, Rinih. 2020. The impact of digital communication in the UAE : qualitative study. The Scientific Journal of Public Relations and Adverising Researches،Vol. 2020, no. 20, pp.1-20.
https://search.emarefa.net/detail/BIM-1243091
Modern Language Association (MLA)
Abu Khuza, Rinih. The impact of digital communication in the UAE : qualitative study. The Scientific Journal of Public Relations and Adverising Researches No. 20 (Jul. / Dec. 2020), pp.1-20.
https://search.emarefa.net/detail/BIM-1243091
American Medical Association (AMA)
Abu Khuza, Rinih. The impact of digital communication in the UAE : qualitative study. The Scientific Journal of Public Relations and Adverising Researches. 2020. Vol. 2020, no. 20, pp.1-20.
https://search.emarefa.net/detail/BIM-1243091
Data Type
Journal Articles
Language
English
Notes
-
Record ID
BIM-1243091