مضامين النصوص الخطابية في ظل الأنظمة الإذاعية و التلفزيونية : دراسة في العلاقة التبادلية مع الجمهور المتلقي في دول عالم الجنوب

Abstract EN

This topic is about the contents of discursive texts under the radio and television systems which deals with the nature of the relationship between the contents of these audiovisual texts and the recipient audience.

Relationships expressed in terms of standing at the influence they exert on the level of reception, especially with the stage of transformation that has occurred in the structures of the visual and audio text, with what has come to it, Influences on values, beliefs, and behaviors.

The researcher's interest, through this study, has, therefore, focused on monitoring the impact and manifestations of the contents of the new means of communication on the consumer audience in the societies of the world of the South broadly called the Third World Countries.

The study yielded essential results, the most important of which is that there is an attempt to rebuild a new world based on the inclusion of Arab-Islamic societies that live in a different environment.

On this basis, it is necessary to establish a fair global media system between the peoples of the countries of the North and the South, which takes into account the importance of the difference in the circumstances surrounding the recipient audience.