Iraqi consumer opinion of the quality and safety of local food products
Other Title(s)
رأي المستهلك العراقي في جودة و سلامة منتجات الأغذية المحلية
Author
al-Sufi, Muhammad Abd al-Razzaq
Source
Iraq Journal of Market Research and Consumer Protection
Issue
Vol. 13, Issue 1 (30 Jun. 2021), pp.140-147, 8 p.
Publisher
University of Bagdad Market Research and Consumer Protection Center
Publication Date
2021-06-30
Country of Publication
Iraq
No. of Pages
8
Main Subjects
Topics
Abstract AR
هدف هذا البحث إلى بيان رأي المستهلك العراقي حول جودة و سلامة المنتجات الغذائية المحلية و شمل الاستبيان المعد لهذا الغرض 19 سؤالا لجودة المنتج و سعره و توزيعه و الترويج له كأداة لاستطلاع آراء 128 مستهلك في مدينة بغداد و جرى تحليل البيانات باستخدام النسب المئوية والوسط الحسابي المرجح و الوزن المئوي و أظهرت النتائج المستحصل عليها أن المستهلك العراقي يفضل المنتجات الغذائية المحلية لجودتها العالية و سعرها المناسب إلا أنها تحتاج إلى الاهتمام بالتغليف و الترويج و التوزيع.
Abstract EN
The aim of this research was to indicate the opinion of the Iraqi consumer about the quality and safety of local food products, the questionnaire was included 19 questions for product quality, price, distribution and promotion as a tool to survey the opinions of 128 consumers in Baghdad, the data was analyzed by using percentage, weighted mean, and weight percent, the results obtained showed that the Iraqi consumer prefer local food products for their high quality and appropriate price, however they need attention to packaging, promotion and distribution.
American Psychological Association (APA)
al-Sufi, Muhammad Abd al-Razzaq. 2021. Iraqi consumer opinion of the quality and safety of local food products. Iraq Journal of Market Research and Consumer Protection،Vol. 13, no. 1, pp.140-147.
https://search.emarefa.net/detail/BIM-1258528
Modern Language Association (MLA)
al-Sufi, Muhammad Abd al-Razzaq. Iraqi consumer opinion of the quality and safety of local food products. Iraq Journal of Market Research and Consumer Protection Vol. 13, no. 1 (2021), pp.140-147.
https://search.emarefa.net/detail/BIM-1258528
American Medical Association (AMA)
al-Sufi, Muhammad Abd al-Razzaq. Iraqi consumer opinion of the quality and safety of local food products. Iraq Journal of Market Research and Consumer Protection. 2021. Vol. 13, no. 1, pp.140-147.
https://search.emarefa.net/detail/BIM-1258528
Data Type
Journal Articles
Language
English
Notes
Includes bibliographical references : p. 146-147
Record ID
BIM-1258528