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Perceived barriers hindering the Jordanian SMEs operating in the food and beverage industry from engaging in e-commerce : an empirical study
Other Title(s)
العوائد المدركة التي تحول دون الانخراط في التجارة الإكترونية بين الشركات الصغيرة و المتوسطة في صناعة الطعام و الشراب في الأردن : دراسة إمبريقية
Joint Authors
al-Dumur, Rand Hani
Abu Hashish, Muhammad
Zubi, Ghayth
Amin, Itidal Ahmad
Source
Jordan Journal of Business Administration
Issue
Vol. 16, Issue 2 (30 Jun. 2020), pp.365-384, 20 p.
Publisher
University of Jordan Deanship of Academic Research (DAR)
Publication Date
2020-06-30
Country of Publication
Jordan
No. of Pages
20
Main Subjects
Abstract EN
The present study aimed to identify the barriers hindering the Jordanian SMEs operating in the food and beverage industry from engaging in e-commerce.
it also aimed to identify the percentage of engagement in e-commerce among the SMEs operating in the food and beverage industry.
a self-administrated questionnaire was developed to collect the required data during the year 2017.
questionnaire forms were sent via e-mail to 224 individuals (i.e., 224 SMEs).
the sample consists of owners of Jordanian SMEs operating in the food and beverage industry and managers working at such SMEs.
however, 139 questionnaire forms were retrieved and considered valid for statistical analysis.
thus, the response rate is 62 %.
it was found that the percentage of engagement in e-commerce among the Jordanian SMEs operating in the food and beverage industry is still relatively low.
it was also found that the examined barriers can significantly hinder the Jordanian SMEs operating in the food and beverage industry from engaging in e-commerce.
in addition, it was found that organizational and technical barriers are the most influential barriers.
American Psychological Association (APA)
al-Dumur, Rand Hani& Abu Hashish, Muhammad& Zubi, Ghayth& Amin, Itidal Ahmad. 2020. Perceived barriers hindering the Jordanian SMEs operating in the food and beverage industry from engaging in e-commerce : an empirical study. Jordan Journal of Business Administration،Vol. 16, no. 2, pp.365-384.
https://search.emarefa.net/detail/BIM-1281118
Modern Language Association (MLA)
al-Dumur, Rand Hani…[et al.]. Perceived barriers hindering the Jordanian SMEs operating in the food and beverage industry from engaging in e-commerce : an empirical study. Jordan Journal of Business Administration Vol. 16, no. 2 (2020), pp.365-384.
https://search.emarefa.net/detail/BIM-1281118
American Medical Association (AMA)
al-Dumur, Rand Hani& Abu Hashish, Muhammad& Zubi, Ghayth& Amin, Itidal Ahmad. Perceived barriers hindering the Jordanian SMEs operating in the food and beverage industry from engaging in e-commerce : an empirical study. Jordan Journal of Business Administration. 2020. Vol. 16, no. 2, pp.365-384.
https://search.emarefa.net/detail/BIM-1281118
Data Type
Journal Articles
Language
English
Record ID
BIM-1281118