توظيف نظريات الإعلام و الاتصال التقليدية في الفضاءات الافتراضية : نظرية الاستخدامات و الإشاعات أنموذجا

Abstract EN

Today, the media environment is undergoing many apparent transformations, directly affecting studies and research in the field of information and communication in recent decades; technological means have made many changes to the roles and uses of traditional media in new spaces, resulting in several research currents that have sought to address these phenomena.

Among them is the theory of uses and rumors and their role in trying to find out how much they contribute to understanding the transformations that the media are experiencing in contemporary society, as well as their suitability and suitability to study new media in a society that has all its features.

To identify new theoretical research to reach the significance of theory intellectually and systematically, its uses in the digital media environment, the historical context in which it appeared and the additions it has known in the science of information and communication in the time of digitization through its contemporary applications and its critical and realistic reading.