It's all about persuasion : discourse strategies in teen-directed writings

Abstract EN

Persuasion appeals to thoughts, logiPeople's minds are influenced intentionally through the power of persuasion; hence, it is a form of social practice.

It encourages adoption of a new thought, attitude or behaviour.

Adolescents, for help -many genres of discourse including selfinstance, are targeted in books.

The present study aims to investigate the prominent persuasive strategies directed at teenagers using an eclectic model of analysis that incorporates three models of persuasion.

The rhetorical appeals andthe lexical and grammatical features are investigated in selected help books.

The results show high percentage use -samples of two selfof logical and affective appeals, as well as quasilogic strategies that tives have the most appeal to logic.

Also, it is evident that infinifrequency counts in terms of grammatical and lexical analysis