حتمية تفعيل و تطوير التجارة الإلكترونية في الجزائر في ظل جائحة كوفيد 19 : الفرص و التحديات

Abstract EN

The study aims to highlight the economic importance of e-commerce.

Integration into the digital economy has become an imperative for the Algerian economy to increase its competitiveness and win the challenges of globalization.

The crisis (Covid 19) has reinforced the importance of the knowledge economy, information and communication technologies, after the crisis has become a threat to economic activity in Algeria, in particular in its traditional party, which makes electronic commerce a guarantee of its sustainability.

The study aims to find mechanisms to activate and develop e-commerce by analyzing the legal, legislative and applied reality of e-commerce in Algeria.

The study concluded that there are many obstacles to the activation of the e-commerce project, beyond the problem of internet flows and low levels of innovation and knowledge to the fragility of the structure of the economy, the banking system and economic corruption, which requires submitting a set of recommendations to activate and develop e-commerce.