تأثير التسارع الاستراتيجي في تنافسية الأداء : دراسة حاله في الجامعات العراقية الأهلية في محافظة البصرة

Abstract EN

The purpose of the research is embodied in an attempt to explore and diagnose the effect of strategic agility or (strategic lightness) on improving the competitiveness of performance in a number of private universities in Basrah governorate.

the research adopted the exploratory descriptive approach in framing the intellectual and conceptual principles of the research and in testing the causal relationships between the independent variable represented by strategic agility and the dependent variable represented by competitiveness of performance.

the research targeted a judjmental sample of (32) university leaders and workers in decision-making centers in the sample .

By using the statistical package (SPSS ver.23), the research hypotheses related to the existence of a statistically significant impact relationship between strategic agility and performance competitiveness were verified.

the most prominent recommendation was the need for universities to give exceptional importance to the practices of strategic agility in order to improve their ability to proactively respond to the variables of the competitive environment and to enhance their competitiveness and sustainability.