The impact of social media advertisements on purchase intentions : an empirical study on food industry in Jordan
Other Title(s)
أثر إعلانات وسائل التواصل الاجتماعي في نوايا الشراء : دراسة تطبيقية على صناعة الغذاء في الأردن
Joint Authors
Ayish, Usamah
al-Hasan, Salam
Abu Talib, Jawa
Abu Talib, Farah
al-Utaybi, Liyan
al-Haddad, Shafiq
Source
Jordan Journal of Business Administration
Issue
Vol. 17, Issue 4 (31 Dec. 2021), pp.611-624, 14 p.
Publisher
University of Jordan Deanship of Academic Research (DAR)
Publication Date
2021-12-31
Country of Publication
Jordan
No. of Pages
14
Main Subjects
American Psychological Association (APA)
al-Haddad, Shafiq& Ayish, Usamah& al-Hasan, Salam& Abu Talib, Jawa& Abu Talib, Farah& al-Utaybi, Liyan. 2021. The impact of social media advertisements on purchase intentions : an empirical study on food industry in Jordan. Jordan Journal of Business Administration،Vol. 17, no. 4, pp.611-624.
https://search.emarefa.net/detail/BIM-1346678
Modern Language Association (MLA)
al-Haddad, Shafiq…[et al.]. The impact of social media advertisements on purchase intentions : an empirical study on food industry in Jordan. Jordan Journal of Business Administration Vol. 17, no. 4 (2021), pp.611-624.
https://search.emarefa.net/detail/BIM-1346678
American Medical Association (AMA)
al-Haddad, Shafiq& Ayish, Usamah& al-Hasan, Salam& Abu Talib, Jawa& Abu Talib, Farah& al-Utaybi, Liyan. The impact of social media advertisements on purchase intentions : an empirical study on food industry in Jordan. Jordan Journal of Business Administration. 2021. Vol. 17, no. 4, pp.611-624.
https://search.emarefa.net/detail/BIM-1346678
Data Type
Journal Articles
Language
English
Record ID
BIM-1346678