تأثير الميزة التنافسية علي الأداء الاستراتيجي في شركات القطاع الخاص الصناعي المصري

Abstract EN

This study attempts to explain the impact of competitive advantage on strategic performance in Egyptian private industrial sector companies, and for that the researcher reviewed previous studies that addressed the impact of competitive advantage and strategic performance in Western environments, and the study relied on four research hypotheses that test the impact of cost, quality, flexibility on strategic performance.

A sample of (255) companies from the Egyptian industrial private sector companies, four hypotheses were formed, and a questionnaire was used in data collection pertaining to the variables of the study, Multivariate analysis techniques were used in data analysis.

and the study concluded that there is a positive significant effect between competitive advantage in its three dimensions on strategic performance, and that demographic variables have no effect on competitive advantage and strategic performance.

A discussion of the results and their implications is presented along with suggestions for further research.