مقاربات الميزة التنافسية

Abstract EN

Competitive advantage is one of the most prominent economic topics that must be a priority study and this is given the gains it can achieve and what may hinder its development in the absence of this, and in the context of this the institution strives to gain a special advantage unique in the face of its competitors and gain their loyalty, taking advantage of all the possibilities available to it to achieve this and in the context of which the researchers presented a number of approaches that explain how this is and explain to a long extent the way achieving an effective competitive advantage for the organization.

the study aims to highlight a fundamental topic that receives wide attention, especially through its contribution to enabling institutions to achieve a competitive advantage and achieve a lead in front of competitors and collect benefits, the study focused on highlighting approaches to competitive advantage and clarifying the difference between the latter, the study reached the relative health of each of these approaches taking into account the time disparity between each of them and that the institution that relies on the different approaches of these approaches in detail is an institution capable of achieving a competitive advantage.