العوامل الاجتماعية و السياسية المؤثرة في بناء ثقة المواطن المصري في وسائل الإعلام الراهن : دراسة سوسيولوجية

Abstract EN

The relationship between the media, through its various means, and society, is based on mutual bases, as each affects and is affected by the other.

This is evident in the process of social and political upbringing of individuals and the formation of their awareness in various fields.

Research problem: The results of a survey conducted by the researcher on fifty random individuals of the community showed that the sample members disagreed on specific factors to build their confidence in the media, and in light of that and the studies provided to the researcher, this research was conducted.

The importance of the research: the importance of the study is determined in two main types: 1- Theoretical importance: it is the application of the determinants of the two research theories namely: The theory of the selective impact of the media and the theory of interdependence on the media.

2- Practical importance: It is the identification of factors that build confidence between the two research components.

Sample community: The research community was chosen from the employees of the radio and television building, as they represent a microcosm of the community.

Data collection tools: The researcher relied on designing and using a questionnaire to collect data in this research.

Type and method of research: This study is one of the descriptive studies that used the field media survey method